BioMar Ltd. UK
BioMar (UK) Ltd. belongs to the BioMar group of companies that manufactures fish
feeds in Europe and Chile. BioMar (UK) Ltd. specializes in the production of Salmon
feeds for the UK and Irish markets.
BioMar is a wholly owned subsidiary of Treka A/S which in turn is 62.3 percent owned
by Norsk Hydro Asia, Norway's largest publicly quoted company.
BioMar Ltd. has since the establishment in 1995 used Navision XAL as their CRM system.
Apollon IT became BioMar´s main supplier in 1999 after a successful upgrade, followed
up by training sessions with all users.
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Adrian Pullar, Finance and IT Manager, BioMar Ltd., based the choice of Apollon
IT as their supplier on:
“Knowledge of the system, both on the front and back of the system, understanding
of user demands, and effectiveness when developing and implementing new features.
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“I enjoy working with Apollon as we have built up an understanding of how the system
can be used in our area of business and of which areas that are of special importance.
It is nice that when we have a problem, we can always discuss this with the same
person that will make the necessary changes.”
“I consider Apollon as a business partner rather than just a product supplier. Together
we work on solutions that help the day-to-day operations of our business as well
as organizing data in such a way to make more informed management decisions. One
of Apollon's main strengths is its ability to continually provide a reliable and
trustworthy service.“
Adrian Pullar says: “The main areas BioMar UK and Apollon IT have worked on are,
integration between the CRM system and the factory, where production plans are transferred
directly from XAL to the production systems in the factory, and of course handling
of output data from the factory back into XAL. Functionality regarding handling
of recipes has been developed, giving the R&D department possibilities of transferring
recipes from their software to XAL.”
Quality Control Module
In 2002 BioMar took another step towards a fully integrated CRM system as important
functions such as Quality Control of raw materials and finished goods were integrated
into XAL. The module was developed by Apollon IT together with BioMar's Laboratory
and R&D department.
Stuart Blackwood, Quality Assurance Manager, BioMar Ltd., states: ”Our new Quality
Control Module in XAL ensures that all analyses from our Lab are entered into the
system with references to Purchases, Supplier etc. for raw materials, and analyses
on finished goods are connected directly to the initial production order. Reusing
information that were already in the system, i.e. from purchases or productions,
together with the automatic comparison of an entered analysis towards the specifications
of the particular raw material or finished goods are the main advantages. BioMar
is fully ISO certified, and the reporting from the QC-module meets these ISO demands.”